| Chapter One | Selling Art | |
| Chapter Two | Attitude and Rejection | |
| Chapter Three | Customers | |
| Chapter Four | Fun | |
| Chapter Five | The Warm Up | |
| Chapter Six | Enthusiasm | |
| Chapter Seven | Level Ground | |
| Chapter Eight | Please Dont Sell Me | |
| Chapter Nine | Fear | |
| Chapter Ten | Worst Enemy Best Friend | |
| Chapter Eleven | Qualifying | |
| Chapter Twelve | What do I Say? | |
| Chapter Thirteen | Lucky List | |
| Chapter Fourteen | Hanging & Selling | |
| Chapter Fifteen | Humor | |
| Chapter Sixteen | How to Say Words | |
| Chapter Seventeen | Body Words | |
| Chapter Eighteen | Best Salesmen Ive Ever Known | |
| Chapter Nineteen | More Body Language | |
| Chapter Twenty | Presentation | |
| Chapter Twenty-One | Be Backs | |
| Chapter Twenty-Two | Closing | |
| Chapter Twenty-Three | Power selling at Outdoor Shows | |
| Chapter Twenty-Four | Conclusion (a wrap up) |